Audience

Marketing A Video Game Through Kickstarter With Ryan Wiancko of Fractured Veil – Part 2

Audience, Case Study, Crowdfunding Campaign, Facebook Ads, Video Games

The Crowdfunding Nerds continue the discussion with Ryan Wiancko of Paddle Creek Games while covering the importance of community building, and live streaming in video game marketing.

Diagnosing Problems With Your Facebook Ads

Audience, Ecommerce, Facebook, Facebook Ads, Pre-marketing

Andrew and Sexy Irish Sean tie SEO Wizard Rick in the closet and explain how to figure out what's wrong with your Facebook ads.

The Sunk Cost Fallacy And How To Craft A Welcome Email

Audience, Behind the Business, Community Growth, Emails, Facebook Ads

In this episode, the Crowdfunding Nerds discuss the sunk cost fallacy and how it relates to Kickstarter marketing, as well as giving tips on how to craft an effective welcome email!

Facebook Ad & Convention ROI For Kickstarter

Audience, Community Growth, Conventions, Emails, Facebook Ads, Pre-marketing

Andrew explores the return on investment from his various pre-marketing efforts for Kickstarter and how it impacted his campaign's success.

Essential Lessons From The Video Game Industry

Audience, Behind the Business, Pre-marketing, Video Games

What can board game developers learn from the current state of the video game industry? In this episode, the Crowdfunding Nerds talk about the importance of community and authenticity within game development.

Major Kickstarter Mistakes You Need To Learn From

Audience, Community Growth, Crowdfunding Campaign, Emails

On this weeks episode the Crowdfunding Nerds go over some real life blunders Kickstarter hopefuls have fallen prey to.

Interviewing Ant Lab Games: Part 2 – Dealing With Community Toxicity

Audience, Behind the Business, Case Study, Community Growth, Crowdfunding Campaign

Anthony and Frances of Ant Lab Games join the Crowdfunding Nerds in part 2 to discuss dealing with community and social media toxicity as a board game publisher.

How Deliverance Raised $39,000 On Kickstarter in 8 Minutes

Audience, Behind the Business, Case Study, Crowdfunding Campaign, Emails

Andrew has been developing Deliverance for 5 years and has finally launched on Kickstater! Having raised $39,000 in 8 minutes he explains how he got to this point.

Building Hype With Emails For Kickstarter

Audience, Emails

The nerds discuss how to optimise your emails for Gamil, segment your leads by open rate and craft emails that engage your community for Kickstarter!

What We Learned From A Facebook Ads Master And How It Relates To Kickstarter

Audience, Behind the Business, Facebook Ads, Pre-marketing

Andrew & Sexy Irish Sean get schooled by a Facebook Ads Master and share what they learned and how it relates to Kickstarter Board Games.

Organically Engage A Facebook Community With Your Board Game

Audience, Community Growth, Facebook Ads

The Crowdfunding Nerds interview Thomas Covert and admin of The Board Game Revolution Community Facebook Group. Tom shares tips on how to engage a Facebook community naturally with your board game. The effectiveness of giveaways is also explored!

Work-Life Balance For Kickstarter Board Games With Chip Cole

Audience, Behind the Business, Crowdfunding Campaign, Personal Growth

Chip Cole is a freelance board game illustrator and founder of Squatchy Games. Chip has nine children and recently has a very successful Kickstarter Board Game Campaign. He shares his experience of balancing work and family amidst a Kickstarter campaign.

The Virtuous Cycle Of Kickstarter Marketing

Audience, Behind the Business, Community Growth, Emails, Facebook Ads, Landing Page

The Crowdfunding Nerds cover the most important element of Kickstarter marketing, the Virtuous Cycle and automation.

Organic Marketing: How To Market Your Kickstarter With Little To No Money – Part 2

Audience, Behind the Business, Ecommerce, Pre-marketing

Join the Crowdfunding Nerds as they continue to dive into organic board game marketing.

A First-Hand Organic Kickstarter Pre-Marketing Case Study

Audience, Board Gaming, Case Study, Crowdfunding Nerds, Emails, Pre-marketing

On this episode of Crowdfunding Nerds Andrew describes everything that he discovered about board game marketing when creating his board game Deliverance!

What Matters Most To Backers On Your Kickstarter Page With Jeremy Howard

Audience, Behind the Business, Board Gaming, Crowdfunding Campaign

Jeremy Howard of ManVsMeeple joins the Crowdfunding Nerds this week to explain what elements make a useful Kickstarter page!

How Do You Know If Your Facebook Ads Are Worth It?

Audience, Behind the Business, Ecommerce, Facebook Ads, Pre-marketing

Rick has some technical issues in this episode of Crowdfunding Nerds, while Andrew and Sean discuss how to measure the success of Facebook ads for Kickstarter.

4.5 Outcomes You Need To Consider Before Going To Kickstarter

Audience, Behind the Business, Crowdfunding Campaign

Andrew, Rick and Sexy Irish Sean of Crowdfunding Nerds discuss 4.5 things you need to plan for before you launch on Kickstarter. They also cover if you should ever delay your launch or limit your pledges.