September 7, 2021

The Sunk Cost Fallacy And How To Craft A Welcome Email

Episode: 38

In this episode, the Crowdfunding Nerds discuss the sunk cost fallacy and how it relates to Kickstarter marketing, as well as giving tips on how to craft an effective welcome email!

Join the list, nerd…

Sign up to get the latest Crowdfunding tips and be the first to know what’s currently working

00:01:47 – Conversions Vs Awareness In Marketing 
00:07:02 – The Best Kind of Ads 
00:09:36 – Tips For A Welcome Email 
00:12:17 – The Purpose of A Welcome Email 
00:18:04 – Recommended Community Sites 
00:22:11 – What Platforms Does Your Target Audience Use? 
00:23:24 – Having A Community On Your Own Website? 
00:25:42 – What Is The Sunk Cost Fallacy?
00:32:44 – The Fallacy Of Induction 
00:43:41 – It’s Like World of Warcraft 
00:47:40 – Cost of Opportunity

Leave a Reply

Your email address will not be published. Required fields are marked *