Behind the Business

Advertising On ChatGPT

Behind the Business, Nerding Out, Pre-marketing

Episode 269 - Andrew & Sean discuss the implications on crowdfunding that the newly announced ChatGPT ads could have on publishers.

Making The Cats of Mont Saint Michel

Audience, Behind the Business, Board Gaming, Case Study, Crowdfunding Campaign, Distribution & Fulfilment, Pre-marketing

Episode 268 - Marco Pecota of Raybox Games discusses the making of The Cats of Mont Saint Michel.

Making Lifestyle Board Games

Behind the Business, Board Gaming, Case Study, Nerding Out, Personal Growth

Episode 266 - Andrew Lowen, Chazz Young & Dan Maynard of the Deliverance Board Game team discuss the process and challenges of creating lifestyle board games.

2026 Tabletop Industry Predictions

Behind the Business, Board Gaming, Case Study, Crowdfunding Campaign

Episode 265 - Andrew & Sean reflect on their 2025 tabletop industry predictions and discuss their thoughts on where the market will go in 2026.

Marketing Service-Based Products

Audience, Behind the Business, Case Study, Distribution & Fulfilment, Nerding Out, Pre-marketing

Episode 264 - Filmmaker Adam William Cahill joins the Crowdfunding Nerds on episode 264 to discuss the challenges of marketing films in a streaming world.

It’s A Wonderful Crowdfunding Film

Behind the Business, Case Study, Crowdfunding Campaign, Nerding Out, Personal Growth, Pre-marketing

Andrew, Sean and Donnie discuss how your crowdfunding business should build community from lessons learned from the 1948 film classic 'It's A Wonderful Life'.

Making Massive Board Games

Behind the Business, Board Gaming, Case Study

Episode 261 - Andrew sits down with Cody Miller & Ira Fay to discuss the development of the massive open world board game Arydia.

Marketing Advice For Games You Need To Hear

Audience, Behind the Business, Crowdfunding Campaign, Emails, Facebook Ads, Nerding Out, Pre-marketing

Episode 260 of the Crowdfunding Nerds Podcast. Marketing advice you have heard before and need to hear again!

Crowdfunding Nerds is Getting a Makeover

Audience, Behind the Business, Crowdfunding Nerds, Personal Growth, Pre-marketing

In Episode 259 of the Crowdfunding Nerds, your hosts Andrew and Sean take you behind the scenes as they embark on a journey to upgrade both the audio and video quality of their show.

Master Upselling With Accessories

Behind the Business, Crowdfunding Campaign, Distribution & Fulfilment, Ecommerce

Are you ready to level up your post-campaign sales game? In episode 258 of Crowdfunding Nerds, Sean and Andrew, dive deep into the art of manufacturing, bundling, and distribution.

Highly Rewarding Game Loops

Audience, Behind the Business, Board Gaming, Case Study, Nerding Out, Video Games

Join us on this episode of the Crowdfunding Nerds as Andrew and Sean, along with Deliverance playtester Evan Gilcrest, unravel the secret sauce behind captivating gameplay loops.

Facts: Your Brain Works Better Than Meta AI

Audience, Behind the Business, Board Gaming, Community Growth, Facebook Ads, Pre-marketing

In episode 254 of Crowdfunding Nerds, Andrew and Sean unravel the mysteries of Meta advertising and share how to avoid costly pitfalls.

When to Say No!

Behind the Business, Case Study, Crowdfunding Nerds, Nerding Out, Personal Growth

In episode 253 of the Crowdfunding Nerds, we tackle the art of time management and the power of 'no' in business.

TTRPG Discussion w/ Cody Pondsmith, Game Designer At R. Talsorian Games

Behind the Business, Case Study, Crowdfunding Campaign, Nerding Out, TTRPG

Ever wondered how game designers breathe life into immersive worlds? Or how family dynamics shape creative processes?

How Game Dev Impacts Business Longevity

Behind the Business, Board Gaming, Case Study, Nerding Out

In episode 250 of Crowdfunding Nerds, Andrew and Sean delve into the fascinating world of game development, unravelling the secrets behind crafting the perfect rulebook.

Are We All Selling Game-Shaped Objects?!

Behind the Business, Board Gaming, Case Study, Personal Growth

Ever bought a game just because it looked cool? In Episode 248 of Crowdfunding Nerds, Andrew and Sean explore the concept of "game shaped objects"

News & How AI Can Ruin Your Project

Behind the Business, Case Study, Crowdfunding Campaign, Personal Growth

Crowdfunding Nerds Podcast episode 247 is here, and it's a rollercoaster of insights! Are GameFound's latest moves set to shake up the crowdfunding landscape?

$100k Game Secret with Marco Pecota

Audience, Behind the Business, Case Study, Community Growth, Crowdfunding Campaign

In Episode 245 of the Crowdfunding Nerds podcast, Andrew and Sean are joined by Marco Pecota from Raybox Games to unravel the secrets behind a $100,000 crowdfunding campaign and the art of world-building in gaming.

Co-Design: Challenges & Strengths

Behind the Business, Board Gaming, Case Study, Personal Growth

In episode 244 of the Crowdfunding Nerds podcast, we dive deep with Brian and Michael Toth of Toth Games about their journey in crafting Legends of the Arena.

Winning Cancelled Pledges Back With DMs

Audience, Behind the Business, Case Study, Community Growth, Crowdfunding Campaign

Ever wondered how to turn a canceled pledge into a success story? Join us for Episode 241 of Crowdfunding Nerds, where Sean chats with Chris Loizou from SBG Editions about the art of running a successful crowdfunding campaign. Dive into Chris's experience with his project, Ascendia, and discover how personal outreach can recapture those elusive […]

1000 True Fans: Crowdfunding Edition

Audience, Behind the Business, Case Study, Community Growth, Personal Growth

Join Andrew and Sean as they unravel the complex relationships between investors, consumers, true fans, and complainers, and how each group can make or break your business.

How To Develop Impactful Influencer Relationships

Audience, Behind the Business, Case Study, Community Growth, Emails, TTRPG

In Episode 238 of Crowdfunding Nerds, Andrew and Sean are joined by Niki Wegscheider from TableTone, an app revolutionizing gaming audio.

We Answer Your Questions!

Audience, Behind the Business, Crowdfunding Campaign, Pre-marketing

What happens when Kickstarter’s Head of Games steps into the Crowdfunding Nerds community for an AMA?

Reflections On Kickstarter Head Of Games Interview

Behind the Business, Community Growth, Crowdfunding Campaign, Crowdfunding Nerds

In episode 236 of the Crowdfunding Nerds podcast, Andrew and Sean dive into the competitive dynamics of Kickstarter, GameFound, and BackerKit.

Interview with Kickstarter Head of Games: Asher McClennahan

Audience, Behind the Business, Community Growth, Crowdfunding Campaign, Pre-marketing

In Episode 235 of Crowdfunding Nerds, Andrew and Sean sit down with Asher McClennahan, Kickstarter's head of games, to unravel the secrets behind a winning crowdfunding campaign.

Bob Rafei On Crafting Memorable Worlds

Audience, Behind the Business, Case Study, Nerding Out, Video Games

Ever wondered what it takes to create iconic games like Crash Bandicoot or Jak and Daxter? How about founding your own game studio from scratch?

Luck, Preparedness, Opportunity, & Tariffs

Behind the Business, Case Study, Crowdfunding Campaign, Distribution & Fulfilment, Personal Growth

Can you predict the unpredictable in business? How do poker strategies apply to managing unexpected challenges?

Kickstarter Asked Me To Do A Webinar

Audience, Behind the Business, Case Study, Community Growth, Crowdfunding Campaign

Ever wondered what it takes to launch a successful Kickstarter campaign for a tabletop game?

Mastering Board Game Pitches with Adam Porter

Behind the Business, Board Gaming, Case Study

Are you ready to level up your board game design skills?

Chinese Manufacturer Talks Tariffs

Behind the Business, Case Study, Crowdfunding Campaign, Distribution & Fulfilment, Nerding Out

Ever wondered how tariffs shape the world of manufacturing and international trade? In Episode 227 of Crowdfunding Nerds, Andrew and Sean dive deep with Hersh Glueck, a supply chain expert with boots on the ground in China.