Episode: 71

How To Stand Out On Kickstarter With Marco Pecota

Marco Pecota of Raybox Games joins the Crowdunding Nerds to discuss marketing games through combining themes.

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Marco Pecota of Raybox Games joins the Crowdunding Nerds to discuss marketing games through combining themes.

00:04:01 – First Games Marco Pecota Has Ever Played
00:05:13 – What Did You Learn From Running Multiple Kickstarters?
00:11:50 – How To Stand Out On Kickstarter
00:18:07 – A Solid Theme Helps With Marketing
00:19:12 – Appealing To Board Game Collectors
00:20:47 – Consider Adding Miniatures To Your Game
00:25:03 – Don’t Create Expansions?
00:29:30 – How To Market Pledges With Miniatures
00:31:33 – Dos & Don’ts Of Organic Facebook Group Marketing
00:39:26 – Making A Game For Others Vs Making A Game For Yourself
00:43:22 – Getting Advice From The Industry Is Key
00:50:58 – The Type Of Games That Work Well On Kickstarter
00:54:19 = Do You Need A Marketing Agency To Run A Kickstarter?

Shownotes

Escape from Stalingrad Z – https://www.kickstarter.com/projects/legionsofsteel/escape-from-stalingrad-z?ref=3018k4

Sleeping Gods: Distant Skies – https://gamefound.com/projects/red-raven-games/sleeping-gods-distant-skies

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