July 29, 2024

Unleashing the Power of Storytelling in Kickstarter Marketing

Episode: 190

Ever wondered how storytelling can transform your Kickstarter campaign? Or how to truly connect with your superfans?

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Ever wondered how storytelling can transform your Kickstarter campaign? Or how to truly connect with your superfans? Join us in this episode of Crowdfunding Nerds as Andrew and Sean sit down with Ori Kagan of Kagan Productions to uncover the magic behind compelling narratives in marketing!
 
Ori shares his unique struggle with face blindness, adding a personal touch to our conversation. We delve deep into the hero's journey framework, a storytelling model that can turn your campaign into an epic adventure. Learn how to craft avatars for your superfans, define your game's core strengths, and use storytelling to address their needs and challenges.
 
Discover the nine innovative ways to leverage your Kickstarter video beyond the campaign page. From teasers to social media, Ori’s insights are invaluable. Plus, hear about the Kickstarter Health Scorecard, a tool to ensure your campaign is in top shape.
 
Tune in and transform your Kickstarter marketing with storytelling magic! 
 
Links:
- Ori Kagan's insights on Instagram
Kickstarter Health Check Scorecard 
Crowdfunding Nerds episode 91
Crowdfunding Nerds episode 93
 
Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.
 
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